Rewards Email Analytics #

Rewards Email Analytics help you track rewards email activity and customer engagement.

You can use this section to:

• review sent rewards emails
• see which customers received emails
• track whether emails were opened
• monitor engagement with Monthly and Order Confirmation emails

Navigate to Rewards Email Analytics

• From the left sidebar, click: Apps → Website Marketing → goLoyalty → Rewards
• Click Analytics

How to Use the Analytics Page:

1. View Email Activity

The Analytics table displays:

• Date Sent – When the email was sent
• Customer’s Name – Who the email was sent to
• Customer’s Email – Their email address
• Email Type – Monthly or Order Confirmation
• Customer Viewed – Whether the email was opened
  

2. Understand the “Customer Viewed” Icons

The Customer Viewed column uses icons to show whether the email was opened.

• Blue Eye – The customer has opened the email
• Gray Eye – The customer has not opened the email

This helps you track engagement and follow up with customers if needed.

3. (Optional) Use the Search and Filters

• Use the paginator controls below the table to browse through multiple pages.
• Use the Search Bar to find a specific customer by name or email.
• Use the Rows per Page dropdown to adjust how many records you see at a time.